Category Archives: SEO Updates
Google Just Launched the June 2026 Spam Update. Here Is What Is Actually Being Targeted.
Live Rollout • Spam Update • June 25, 2026 Google Just Launched the June 2026 Spam Update. Here Is What Is Actually Being Targeted. The update went live yesterday at 9:03 AM PDT. It is global, powered by SpamBrain, and Google confirmed it does not target link spam. Early signals from the first 24 hours…
Google Made It Official: llms.txt Files Do Nothing for Your Search Rankings
Technical SEO • GEO • June 2026 Google Made It Official: llms.txt Files Do Nothing for Your Search Rankings On June 15, 2026, Google updated its official guide for optimising for generative AI search to settle a question the SEO community has been debating for months. The answer is in the documentation, in plain language,…
Should You Turn Your Site Into Markdown for AI? Google Just Weighed In.
Technical SEO • AI Search • June 2026 Should You Turn Your Site Into Markdown for AI? Google Just Weighed In. Someone asks Martin Splitt this question often enough that he brought it to his own boss on a podcast. The answer took the two of them twenty-five minutes to fully unpack, and it is…
The Google May 2026 Core Update Is Done. Now the Real Work Starts.
Update Complete — Google Core Update — June 2026 The Google May 2026 Core Update Is Done. Now the Real Work Starts. About 12 days. Three distinct volatility spikes. Google just confirmed the May 2026 core update is complete as of this morning. The algorithm has stopped moving. Your data has not fully settled yet….
The Google May 2026 Core Update Hit Hard. Here Is What the Data Actually Says.
SEO Alert — Google Core Update — May 2026 The Google May 2026 Core Update Hit Hard. Here Is What the Data Actually Says. The tools are spiking. The community is louder than it was in March. But most of what is circulating right now is interpretation dressed as analysis. Here is the confirmed picture,…
YouTube Now Auto-Labels AI Content. Every Marketer Should Read This
Platform Update — YouTube • SEO • Marketing — May 2026 YouTube Now Auto-Labels AI Content. Every Marketer Should Read This. YouTube started automatically detecting and labelling undisclosed AI-generated content in May 2026. On a platform generating $40.4 billion in annual ad revenue and reaching 2.7 billion users monthly, this is not a creator policy…
Google Just Rebuilt Search From the Ground Up
The May 2026 core update is live. Google’s new Intelligent Search Box is reshaping how people find content. Here’s what changed and how to respond.
SEO Update March 2026: Old SEO vs New SEO and GEO
Google’s March 2026 Core Update marks a pivotal shift in search optimization. Traditional SEO tactics now compete with Generative Engine Optimization (GEO) as AI-driven answers dominate user queries. Core Update Highlights The March 2026 update emphasizes E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) more than ever. Rankings favor content with proven first-hand experience over generic AI-generated text….